The positive effects of Extensive Reading/Listening on language learners have been recognized and more and more institutions have been implementing ER/EL in many countries around the world. Meanwhile, some schools, which had once shown great success with their students’ improvement of their language proficiency, are now not as enthusiastic as before or have even reverted to their previous teaching methods, for various reasons. First, this presentation will explain why ER/EL is important for language learners. Second, it will provide some reasons why many schools are not implementing ER/EL. Then, some demotivating factors for learners which keep them from ER/EL will be provided. Next, useful tips, which motivate learners to keep reading and listening extensively, will be introduced by presenting the results of practical studies. Finally, the presentation will propose teachers’ roles: what they should do or should not do to succeed with an ER/EL program.